Dubai Tourism kicks off roadshow in South Africa

Posted by Anita Froneman on 5 August 2022

Dubai’s Department for Economy and Tourism has released the dates for its South Africa tour, where it will embark on a multi-city roadshow in Cape Town, Durban and Johannesburg.


Dubai’s colourful cityscape. Picture: jmbaud74/ Flickr Commons 

Dubai Tourism will begin the 2022 South African roadshow in Cape Town on August 15; followed by Durban on August 17 and finally Johannesburg on August 19. The roadshow will highlight Dubai’s affordable experiences and the diversity of the city’s offerings to key travel partners in South Africa.

A multi-pronged strategy to keep Dubai safe, open and accessible has seen Dubai ranked as the No.1 Global Destination in Tripadvisor Travellers’ Choice Awards 2022. Dubai was also voted the world’s No.1 destination for ‘City Lovers’ and No. 4 destination for ‘Food Lovers’ in Tripadvisor Travellers’ Choice Awards 2022.

The United Arab Emirates city is known for being home to magnificent skyscrapers like the Burj Khalifa and the Burj Al Arab. But the city offers so much more.

Jumeirah Beach. Picture: Ismail Mia / Flicker Commons 

There are numerous adventure resorts and theme parks for youngsters, kitesurfing and skydiving for adrenaline junkies and the old town neighbourhood of Al Fahidi for the history buffs.

Al fahidi dubai

Al Fahidi Historical Neighbourhood. Picture: Dennis Sylvester Hurd / Flickr Commons 

Not far from the hustle and bustle is the region of Hatta, where nature lovers can hike, kayak and explore the mountain.

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The Hatta region. Picture: Sudeesh Kumar / Flickr Commons 

Issam Kazim, Chief Executive Officer of Dubai Corporation for Tourism and Commerce Marketing, commented: “This South Africa visit by a major delegation of Dubai’s tourism ecosystem reflects our commitment to fostering enhanced collaboration and building quality trade partnerships in this very important market.

“During the visit, our delegation will explore opportunities for mutual cooperation and highlight the diversity of our offering, especially those catering to the interests of South African travellers, such as the variety of adventure experiences and beach getaways in the city, as well as our sustainability and nature offerings. We will also showcase Dubai as the ideal winter sun holiday hub for travellers from this market.”

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