LEGO goes green with plant-based bricks

Since the launch of the LEGO Group’s first bricks made from plant-based polyethylene last year, the sustainable bricks have increasingly been included in new LEGO sets, the latest being the Tree House.

 

The LEGO Ideas Tree House contains the highest number of sustainable bricks ever in a LEGO set. This is a major move made by the LEGO Group toward reducing plastic production and becoming environmentally conscious.

The Tree House is packed with play-inspiring features and comes with a landscape base and removable treetop to reveal three detailed cabins.

A special feature of the set is that all 185 plants and leaves are made from sustainable materials sourced from sugarcane. This includes the treetop canopy, which has interchangeable sets of green summer leaf elements and yellow and brown fall leaf elements.

Tim Brooks, Vice President of Environmental Responsibility for the LEGO Group, said in an official statement, ‘When I first saw the model, I was blown away. Not only because it looks amazing, but also because it connects strongly to the very reason, we are investing so much time and effort in identifying new and sustainable materials, which is to preserve natural resources and fulfill our planet promise.

‘It really is an important step in our ambitious target of making all LEGO elements from sustainable materials,’ he concluded.

The LEGO Ideas Treehouse will be available from 1 August 2019.

Check the video out below to see the details of the LEGO Ideas Tree House:

 

 

Image source: LEGO

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