Stellenbosch has been recognised for its swift response to the coronavirus pandemic. The town was proactive in rigorously implementing hygiene and sanitary measures in line with global standards.
The quick action taken by Stellenbosch means it is the first destination in sub Saharan Africa to be awarded the prestigious Safe Travels Stamp by the World Travel and Tourism Council (WTTC).
WTTC, which represents the global Travel & Tourism private sector, designed the special Safe Travels stamp to enable travellers to identify destinations and businesses around the world which adopted its health and hygiene global standardised protocols – so consumers and holidaymakers can experience ‘Safe Travels’. Other popular holiday destinations that comply with Safe Travels standards include Turkey, Portugal and Mauritius.
‘We’ve been working to align Visit Stellenbosch’s tourism business protocols with global standards, and welcome the opportunity to join this global campaign,’ says Jeanneret Momberg, General Manager of Visit Stellenbosch.
‘A global approach that put their guests’ wellbeing first is essential to recovery in times of COVID-19. The Safe Travels stamp will be a great way to provide that signal of trust to our future guests,’ says Momberg.
Stellenbosch has launched many initiatives implementing and addressing elevated standards of health and safety in the popular tourist destination, ensuring that they are ready to safely welcome local and international visitors.
Among the many initiatives is Stellenbosch Ready, a unique programme that meets three critical guest needs, including:
1. WTTC validated health and safety protocols
2. Adoption of health and safety protocols through staff training
3. Flexible booking terms
‘The WTTC stamp, together with our Stellenbosch Ready programme goes one step further in reassuring everyone that Stellenbosch is ready. Our destination is focused on recovery and trust is at the core of our business,’ concludes Momberg.
For more information on Visit Stellenbosch, visit www.visitstellenbosch.org